Insurances

Insurances

Back to Overview Risk Management for Startups: Essential Insurance for Founders Anyone who wants to set up their own business is also taking a personal and financial risk. The budget is also usually tight in the initial phase. Nevertheless, there are things you should...
Financing and funding

Financing and funding

Back to overview Financing and funding Securing the right funding is one of the biggest challenges for startups. Whether it’s equity, loans, grants, or investors – there are numerous ways to finance a business. But which funding option is the best fit for your...
Online marketing

Online marketing

Back to Overview Smart Marketing for Startups: Maximizing Impact with Limited Resources  ‘If you stop advertising to save money, you might as well stop your watch to save time.’ – This famous quote is attributed to the entrepreneur Henry Ford and many experts...
Sales Strategies

Sales Strategies

Back to Overview Startup Success Through Sales: Strategies for Growth and Scaling:   ‘90 per cent of startups that fail, fail because of sales.’ – says Klaus Wächter, sales expert, business angel, serial founder and inventor of the Startup Sales Canvas. In this...
EXIST-Startup-support program

EXIST-Startup-support program

Back to overview EXIST: Supporting Technology and Knowledge-Based Startups in Germany:   EXIST is a programme of the Federal Ministry of Economics and Climate Protection (BMWK). The aim of the programme is to improve the start-up climate at German universities and...
Business- and revenue models

Business- and revenue models

Back to Overview Understanding Business and Revenue Models: Creating Value and Driving Profitability:   The business model describes the functioning and important factors of a company. The business model helps you to identify, analyse and improve the key factors of...