Welcome to your learning platform - customised for your incubation journey at the SSC!
Here you will find everything you need to deepen your knowledge of start-ups, innovation and entrepreneurship. The platform is aimed specifically at you as a participant in SSC Incubation – regardless of how far along you are with your idea or what professional background you have.
Together with founders, experts and partner institutions, we have developed practical content that will guide you flexibly through the various phases of your start-up. From business models and financing to sustainability, storytelling and online marketing – you can choose the topics that will help you and your project move forward.
Videos, interviews and templates provide you with concrete tools to develop your idea step by step into a viable product. Regardless of whether you are just starting out or are in the middle of realisation – the platform offers you support exactly when you need it.
Start your individual learning path now and take your idea forward in a targeted manner as part of SSC Incubation!
Customer benefits and value proposition (product-market fit)
Defining Your Unique Value: Crafting a Strong Value Proposition for...
Pitch, storytelling and presentation
Mastering the Art of Pitching: Presenting Your Business Idea with...
Corporate and error culture
Corporate and error culture with Jelena Klingenberg (hppypple) The...
Plattform business models
Platform business models with Prof. Dr. Dennis Steininger Platform...
From the idea to success: Inspiring start-up personalities from the Kaiserslautern ecosystem
Inspiring Founders: Role Models from the IDEENWALD Startup Ecosystem...
Creative techniques and design thinking
Boost Your Creativity: Techniques for Innovation and Problem-Solving...
Insurances
Risk Management for Startups: Essential Insurance for Founders...
Financing and funding
Financing and funding Securing the right funding is one of the...
Online marketing
Smart Marketing for Startups: Maximizing Impact with Limited...
Sales Strategies
Startup Success Through Sales: Strategies for Growth and Scaling: ...
EXIST-Startup-support program
EXIST: Supporting Technology and Knowledge-Based Startups in...
Business- and revenue models
Understanding Business and Revenue Models: Creating Value and...
Sustainability
Sustainability for Startups: Building a Responsible and Future-Proof...
Reconciling family and career
Balancing Family and Career: Practical Strategies for Entrepreneurs...
The offer from goodhabitz
The Department of Quality Management and Development of the Rhineland-Palatinate University of Technology offers all interested parties, students and researchers free access to the online platform goodhabitz. RPTU members can simply log in via their Shibooleth account.
No university account? No problem!
We have a limited number of freely available licences for GoodHabitz. These can be applied for by students at Kaiserslautern University of Applied Sciences or other interested parties, for example. The contact person for the licences is Lukas Theisen, who can be reached at theisen(at)gruendungsbuero.info.
Access to the GoodHabitz programme is only possible with a university RHRK address or a licence applied for from us!


Topic overview by goodhabitz
To help you find your way around the GoodHabitz course programme, we have put together the most important start-up-related content for you at a glance
Courses on skills and communication
Business skills:
Strategic Marketing: Marketing includes advertising and selling your products and services. In the long run, you need a strategy to retain customers.
Corporate Social Media: Use social media to promote your products and services. Find your target audience, provide value, and engage with them.
Hot Tips for Cold Calling: Don’t get cold feet when it comes to cold calling—here are the most important tips and tricks.
Survival Tips for Salespeople: This training teaches you how to successfully sell products and services.
Negotiation: Learn how to close successful deals.
The ABCs of Purchasing: Learn how to cut costs, secure great deals, and ensure high quality.
Customer Orientation: Build relationships with your customers and turn them into loyal clients.
Happy Customers Come Back: Don’t just make a quick buck—build relationships with your customers and stand out from the competition.
Mastering Persuasion: Convince skeptics of your idea.
Leadership competences
Innovation Management: Are innovations only for geniuses? No way! Take the training and become innovative!
Talent Development: How can you get the best out of your employees? Find out in this online training.
Leadership: Do you want to positively influence others? Support your team and lead effectively? Welcome to this training!
Strategic Thinking: Do you want to develop a brilliant strategy both for your daily life and your job? Then take this online training.
Communication
Online Teamwork: How can you ensure that virtual collaboration within your team is effective and productive? Learn the best practices in this training course.
Storytelling: Want to tell compelling stories that stick in people’s minds? Learn how to use storytelling effectively in communication.
Speed Reading: Reading fast while understanding everything? Not a contradiction, but a matter of practice. Don’t waste time—start the training now!
Digital competences
Facebook for Businesses: You’re giving it your all for a „Like“! But are you really reaching your potential customers and driving engagement? Find out here!
Courses for further development
Personal development
Learning from Mistakes: Failure can be very useful—but only if you learn from it. Find out more in this online training.
Making Good Decisions: Clear choices instead of confusion—this training provides the foundation for making better decisions!
Think Outside the Box: Want to break out of your thinking patterns, become more creative, and find alternative solutions? Then take this training!
Ask for Feedback: Why should you ask for feedback? Better question: why not? Ask for feedback and work on your personal development!
Well Connected – Networking Made Easy: Want to network better and more efficiently? Then join this training.
Management and teamwork
Scrum – Project Management: Do you often get tangled up in chaotic projects? Then take this training and bring structure to complex projects!
Teamwork: From today on, you are no longer just a random group of people. From today on, you are a team!
Every Project a Success: Project management—a piece of cake? With this training, it definitely is! Get started now and turn every project into a success.
Design Thinking: Want to solve complex problems creatively? Then join this online training.
Lean Management: Want to fulfill your customers’ needs faster and better? Learn how to work more efficiently with your team.
Self-Organizing Teams: Rigid hierarchies? Strict leadership? Outdated—self-organizing teams are the way to go! Take the first step now.
Productivity
Zeitmanagement: Zu viele Aufgaben und zu wenig Zeit? Da lässt sich bestimmt was optimieren. Also nehmt euch die Zeit für dieses Online-Training.
Das 80/20-Prinzip: Chronischer Zeitmangel? Immer unter Stress? Dann lernt in diesem Online-Training, Prioritäten zu setzen! Lang lebe die Freiheit.
Zielgerichtet arbeiten: Nicht nur träumen, sondern auch machen! Nachdem ihr dieses Training absolviert habt, erreicht ihr alles, was ihr euch vornehmt.
Mindmaps: Lernt in diesem Training, wie ihr eure Gedanken strukturiert, euch Informationen besser merkt und dazu noch eure Ideen bündelt.
Brainstorming: Von null auf hundert Ideen, von halbherzigen Gedanken zu DEM einen Geistesblitz! Lernt hier, wie ihr das perfekte Brainstorming leitet.
Health and security
No Fear of Stress: Stress—it sounds overwhelming and negative. But the right amount of stress can actually help you be more productive. Learn more in this training!
Sustainability: Nutrition, mobility, or carbon footprint—discover how it all connects to sustainability!
Managing Money Wisely: Do you always hope there’s enough money in your account when you pay by card? With this online training, you’ll get your finances under control!